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How Can Companies Go Greener? (-...Psst: Without Loosing Performance)

How Can Companies Go Greener? (-...Psst: Without Loosing Performance)
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The Global coating market is having a lot of pressure from official bodies and customers to take the business into a green direction. A greener approach will create need for new products and specifications. Increased global trade will put further pressure on producer to serve similar qualities to all countries

Product Number: 41213-734-SG
Author: Anders Braekke
Publication Date: 2013
Industry: Coatings
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$20.00
$20.00

The Global coating market is having a lot of pressure from official bodies and customers to take the business into a green direction. A greener approach will create need for new products and specifications. Increased global trade will put further pressure on producer to serve similar qualities to all countries. American companies with production in Korea and China expect identical products with same environmental profile. It is no longer possible to sell less environmental acceptable products in Africa and Asia. The chemical business may always have challenges to become a really green business, but we can for the business in the right direction. Larger professional purchasers 1have addressed that dramatic changes may create need for larger education programs. Global cost from corrosion is estimated to 1,8 trillion USD2 yearly with an Est of 4% of GDP. Any worsen of these figures is an also is unacceptable from an environmental perspective. This mean that no customers will accept increased corrosion as a result of selecting greener coating solutions. Jotun have developed an easy 5 Green Steps with advice to the Protective and Marine industry3. Customers that are following these guidelines will take their company in a green direction without losing any competitiveness and with maintained corrosion protection. The paper is written from an international perspective and many companies have already carried out several of these green steps in Americas and Europe, but not is Asia and Africa.

The Global coating market is having a lot of pressure from official bodies and customers to take the business into a green direction. A greener approach will create need for new products and specifications. Increased global trade will put further pressure on producer to serve similar qualities to all countries. American companies with production in Korea and China expect identical products with same environmental profile. It is no longer possible to sell less environmental acceptable products in Africa and Asia. The chemical business may always have challenges to become a really green business, but we can for the business in the right direction. Larger professional purchasers 1have addressed that dramatic changes may create need for larger education programs. Global cost from corrosion is estimated to 1,8 trillion USD2 yearly with an Est of 4% of GDP. Any worsen of these figures is an also is unacceptable from an environmental perspective. This mean that no customers will accept increased corrosion as a result of selecting greener coating solutions. Jotun have developed an easy 5 Green Steps with advice to the Protective and Marine industry3. Customers that are following these guidelines will take their company in a green direction without losing any competitiveness and with maintained corrosion protection. The paper is written from an international perspective and many companies have already carried out several of these green steps in Americas and Europe, but not is Asia and Africa.

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